Expertise / Sunday North Studio

Strategic branding and marketing, built for clarity

Brand strategy, digital marketing, SEO and AEO led by Megan Sweeney for realtors, startups and small businesses. Find the right starting point for your brand.

Let’s find your next step ↗

You do not need to have everything figured out to get started. Our services are designed to meet you where you are and bring structure, confidence, and direction to what you are building. Whether you are launching something new, refining an existing brand, or preparing for growth, our work focuses on clarity first, so every next step feels intentional.

Find your starting point

Which support fits your business?

Use the decision in front of you to find a useful starting point. We’ll confirm the scope together.

Ways to start working with Sunday North
Your situationStart hereExplore
Launching a new businessEstablish your purpose, positioning and identity.Brand Starter Kit ↗
Your brand needs to catch upReview and refine the identity you already have.Brand Refresh Package ↗
Building an independent real estate brandConnect Brand DNA with a logo, signage and listing materials.Realtor Launch Kit ↗
You need consistent monthly supportCompare the content, email and campaign scope of Essentials, Growth and Momentum.Ongoing marketing support ↗
People need to find and understand your businessConnect search intent, useful answers and accurate local information.SEO & AEO strategy ↗

Services

Ways to Work Together

Our fixed-scope packages are designed to give you clarity around timeline, budget, and deliverables, without the proposal back-and-forth.

Brand Starter Kit

New businesses or solo entrepreneurs who need to establish a professional, cohesive brand identity without overcomplicating things.

  • Brand DNA (purpose, values, tone, messaging)
  • Custom logo suite with brand guidelines
  • Business cards + email signature design
  • 5 ready-to-use social media templates
Let’s talk about Brand Starter Kit ↗

Brand Refresh Package

Established businesses or realtors who already have a brand but feel it needs polishing, updating, or tightening to reflect where they are today.

  • Brand audit (review of current visuals, messaging)
  • Updated Brand DNA (refined purpose, tone)
  • Logo refinement (tweak or refresh)
  • Updated colour palette + typography
Let’s talk about Brand Refresh Package ↗

Realtor Launch Kit

Agents or small teams ready to break out on their own or rebrand under a new identity.

  • Brand DNA + custom logo suite
  • Signage designs (For Sale, Open House)
  • Full listing presentation binder design
  • 10 branded social media templates
Let’s talk about Realtor Launch Kit ↗

Services

Ongoing Marketing Services

Consistent marketing support to keep your brand visible and growing

Essentials Package

Businesses that want to stay visible and consistent with light but effective ongoing marketing.

  • 1 email newsletter/month
  • 4 social media posts/month
  • Monthly analytics report
Let’s talk about Essentials Package ↗

Growth Package

Brands looking to increase leads and awareness with a balance of organic content and paid ads.

  • 2 email newsletters/month
  • 8-10 social media posts/month
  • Paid ads management
  • Monthly analytics report
Let’s talk about Growth Package ↗

Momentum Package

Businesses, realtors, or teams who are ready to scale — needing a steady stream of content, ads, and strategy support.

  • 12-15 social media posts/month
  • 2-3 email newsletters/month
  • Paid ads management + optimization
  • Quarterly strategy sessions
Let’s talk about Momentum Package ↗

These packages are starting points, designed to give you clarity and confidence. Not every project fits neatly into a package, and that’s okay. If your needs are different, we’d still love to hear from you.

Not sure where you fit? Book a call. ↗
Expertise

Brand strategy & positioning ↗

Brand strategy and positioning for realtors, startups and growing businesses. Define your audience, difference and message before investing in creative.

Expertise

Logo & visual identity ↗

Logo and visual identity design grounded in brand strategy, with colour, typography and guidelines that help your business show up consistently.

Expertise

Website design & build ↗

Sunday North provides brand direction and content strategy, working with Boulevard Labs on website design and development for realtors and startups.

Expertise

Ongoing marketing support ↗

Experienced marketing planning, creative and organised delivery for small businesses that need sustained support without an internal marketing department.

Expertise

SEO & AEO strategy ↗

SEO and answer engine optimisation led by Megan Sweeney: search strategy, useful content and local visibility for realtors, startups and growing businesses.

Expertise

Editorial & content strategy ↗

Editorial and content strategy informed by Megan’s experience as Head of Brand and Managing Editor of Today’s Parent.

Expertise

Paid media strategies ↗

Paid media strategy for realtors, startups and growing businesses: audience priorities, channel choices, creative direction and a practical measurement plan.

Megan working on her laptop in a white shirt

Experienced thinking. Personal attention.

A partner who knows the bigger picture.

Bring your brand, content and marketing decisions into one conversation with Megan. We start with what your business needs now.

Meet the founder ↗
Photography: Laura Patchett

A calm, strategy-first approach

We believe strong brands are built with understanding, not guesswork. Every engagement starts with listening: your goals, your audience, and what success actually looks like for you. From there, we design systems and marketing support that feel considered, practical, and sustainable in real life. Our process is collaborative, transparent, and designed to reduce overwhelm. No unnecessary complexity. No rushing to execution before the foundation is clear.

Brand Strategy & Brand DNA

Defining your purpose, values, positioning, and messaging so decisions feel grounded and consistent. This work creates clarity and alignment before anything visual or tactical begins.

Explore brand strategy ↗

Visual Identity & Design Systems

Creating cohesive visual identities, including logos, colour palettes, typography, and brand guidelines that work across all touchpoints.

Explore visual identity ↗

SEO & AEO strategy

Megan also provides SEO (search engine optimisation) and AEO (answer engine optimisation). We connect search intent, clear website content, local business information and useful answers so the right people can understand and discover your business. Technical website implementation can involve Boulevard Labs.

Explore SEO & AEO strategy ↗

Websites & Launch Assets

Designing and building websites and essential launch assets that support your goals and make it easy for people to understand and trust your brand.

Explore website design ↗

Ongoing Marketing & Campaign Support

Providing ongoing support through content, campaigns, and marketing systems that help your brand stay visible and grow steadily over time.

Explore ongoing support ↗

Brand leadership and editorial experience

Megan’s experience as Head of Brand and Managing Editor of Today’s Parent brings audience understanding, editorial planning and a clear brand voice to Sunday North’s work. That career background informs how we develop content and connect it to your business goals.

Explore editorial & content strategy ↗

Paid media with a clear direction

Paid media strategies connect your objectives, audience, channel choices, creative and landing pages. We help define the plan and measurement approach, with advertising spend and campaign-management responsibilities agreed separately.

Explore paid media strategies ↗

Should I handle marketing myself or bring in support?

Doing the work yourself can suit a focused launch when you have the time, skills and a clear plan. Bring in support when important work keeps slipping, your message is difficult to explain or several specialists need coordination. Start by identifying the decisions and delivery you need help with.

What affects the cost of marketing support?

The cost depends on the research, creative work, delivery capacity and ongoing responsibilities involved. Separate the project fee from advertising spend, software and production costs when comparing proposals. A useful scope makes the deliverables, review rounds, ownership and additional costs clear before work begins.

A little clarity goes a long way

Ready to build a brand that feels clear and confident?

Let’s talk about where you are, where you’re headed, and how we can support you.

Book a Call